2023 Fall 2-Day Training Event

GMA will hold the two-day Fall Training Event at the Jekyll Island Convention Center in Jekyll Island on September 28-29.

The event will feature four six-hour classes on Thursday and four six-hour classes on Friday. Each class is scheduled to begin at 8:30 a.m. and conclude at 3:30 p.m.

 

The Thursday classes are:

  • Conflict Resolution*
  • Effective Branding and Marketing Strategies for Municipal Governments (New)           
  • Governing the Commons: Collective Decision Making in Complex Systems*+
  • Making Cultural Diversity Work*

The Friday classes are:  

  • Building Community Capacity Through Tourism
  • Data Literacy and Storytelling for Cities (New)
  • How Shall We Live? Practical Ethics for Public Life*+
  • Public Presentations and Meet the Media  

*This class is on the required list. +This class is an advanced leadership class.

The fee for each 6-hour class is $295. If you are unable to pay by credit card, please contact Aileen Harris at 678-686-6293.

Cancellation Policy:  Cancellations after August 29 incur a $50.00 per class cancellation fee.  Cancellations after September 12 will not be refunded.

Lodging:  GMA has reserved a room block at three Jekyll hotels:

The Courtyard Jekyll Island room rate is  $189 -$ 209  plus taxes and fees. The block rate is available anytime from September 26-September 29. To receive the block rate reservations must be made by September 1.  To book at the Courtyard Jekyll Island,  please use the following link:  GMA Block at the Courtyard Jekyll Island   or call the hotel directly at 912-635-2416 and ask for the GMA block rate.

The Westin Jekyll Island room rate is $199  per night plus taxes and fees. The block rate is available from September 24-October 1, 2023. To receive the block rate reservations must be made by September 1. To book at the Westin, please use the following link: GMA Block at the Westin or call the hotel directly at 1-888-627-8316 and ask for the GMA block rate.

The Hampton Inn & Suites Jekyll Island room rate is $169-$189 plus taxes and fees.  The block rate is available from September 26 -September 29. To receive the block rate reservations must be made by September 1. To book at the Hampton Inn & Suites please use the following link: GMA Block at the Hampton Inn & Suites or call the hotel directly at 912-635-3733 or 1-800-426-7866. 

Please be mindful of the Harold F. Holtz Municipal Training Institute attendance policy: To receive training credit, a participant must attend the entire class. For six-hour classes, anyone arriving more than 30 minutes after the class begins, leaving class repeatedly, or leaving the class early will not receive credit. Class completion forms must be signed by the participant and the instructor and provided to the instructor at the end of the class. Class instructors will not sign class completion forms in the event the attendance criteria cited herein are not met by the participant.

When
9/28/2023 8:30 AM - 9/29/2023 3:30 PM
Eastern Daylight Time
Where
75 Beachview Dr. N Jekyll Island, GA 31527 UNITED STATES
Registration is closed.
Event Contact
Ms. Aileen L. Harris - Phone: (678) 686-6293

Program

Thursday, 28 September 2023

Description
This class explores strategies and techniques for successfully resolving conflict through negotiation and mediation. Emphasis is placed on identifying the sources of conflict and the personality styles of the parties involved. Recommended for Newly Elected and First-term Officials
Category
Train
Time
8:30 AM - 3:30 PM
8:30 AM
Effective Branding and Marketing Strategies for Municipal Governments--Branding and marketing are critical components of economic and community development that set healthy, thriving cities apart in the minds of residents and visitors. Discover how to effectively differentiate your community, gain a better understanding of how to build synergy and excitement, and tell your compelling story by applying best practices of branding and marketing.  Key components include: marketing your assets, building a distinctive brand message and identity, utilizing strategic marketing approaches, and using effective tools and techniques for impactful results and return on investment (ROI).  This class will explore how cities can develop their brand message/identity and develop implementable strategies to effectively market their community and assets.
Category
Train
Time
8:30 AM - 3:30 PM
8:30 AM
Governing the Commons: Collective Decision Making in Complex Systems--Making decisions within a single jurisdiction is complicated enough, but relatively simple compared to the complexity of decisions multiple jurisdictions must often make among themselves. In this class, participants explore first-hand some of the critical leadership challenges involved in collective decision making, such as: How should such decisions be made? What form should they take? How should they be governed, monitored and enforced? How should costs and benefits be allocated?
Category
Train
Time
8:30 AM - 3:30 PM
8:30 AM
Cultural diversity training is essential because our country, states, cities and organizations are comprised of individuals from various cultural, racial and ethnic groups. As we work to improve relationships within our organizations and communities, we must leverage the strength of diversity, become inclusive leaders and facilitate essential conversations within our various groups. These skills will lead to collaborative efforts that ensure efficient and effective government. Recommended for Newly Elected and First-term Officials
Category
Train
Time
8:30 AM - 3:30 PM
8:30 AM

Friday, 29 September 2023

Description
It is important to learn about tourism’s benefit to our economy in creating jobs, attracting businesses, developing new attractions, bolstering new market segments, enhancing quality of life and inspiring creativity. This class will feature class discussions about what local officials can do to create a cohesive community tourism-based economy through working with partners; policies that support tourism; navigating through crises, funding sources available for tourism projects; and best practices from around the state. Presentations of real-life success stories will enhance your learning experience and help you think about ways to build community capacity through tourism!
Category
Train
Time
8:30 AM - 3:30 PM
8:30 AM
Is that a fact? How do I know? Data are critical to helping local leaders make wise and strategic decisions. Local governments have gigabytes of data but often don’t know how to use their data effectively or how to visualize and interpret the data they do have. This class focuses on the importance of teaching a basic understanding of data literacy geared towards the needs of local government officials. This class will expose officials to data literacy, storytelling and performance management topics. Participants will receive tips, tools and other resources for interacting, interpreting and presenting data.
Category
Train
Time
8:30 AM - 3:30 PM
8:30 AM
Ethics is often seen as something that is lacking in public officials, and therefore must be imposed on them through laws and training. Ethics training may promote awareness and compliance, but it does not promote ethical excellence. In this class, participants explore the advantages and limitations of codified ethics; how values, morality, virtue, character and obligations play out in everyday decision-making; why ethical dilemmas arise and how we resolve them; virtues and temptations of leadership; and how public service constitutes a moral and ethical enterprise for public leaders. This class is limited to 35 participants.
Category
Train
Time
8:30 AM - 3:30 PM
8:30 AM
This class teaches municipal officials how to be more effective when speaking to groups or addressing the media. Techniques for developing presentation content and delivery, as well as tips for effectively dealing with the media, are shared. As part of the class, participants make a brief presentation to their classmates.
Category
Train
Time
8:30 AM - 3:30 PM
8:30 AM

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